Marketing Manager

Application Deadline: 31 May 2025

Department: Sales & Marketing

Employment Type: Permanent - Full Time

Location: Saudi Arabia - Yanbu

DescriptionThe overall scope of the Marketing Manager is to assist the Director of Sales &
Marketing to position and promote hotel and its outlets as the market leader
through Marketing activities as well as to ensure compliance with the brand Kempinski.

Key Responsibilities● Under the supervision of the Director of Sales & Marketing create the hotel media
and marketing plan.
● Implement media and marketing plan and coordinate with agencies.
● Determine overall marketing campaign ROI. Monitor and review the response
rates in order to improve and take corrective measures (where applicable).
● Play a significant role in developing the hotel Marketing budget and maintain budget
control.
● Under the guidance of the Director of Sales & Marketing create and implement all
Marketing activities, including but not limited to:
- Creation and print of collateral
- Promotions and packages
- Advertising
- Market analysis
- Photo-shootings

● Plan, coordinate and implement direct marketing, both on- and offline.
● Maintain guest database for mailings.
● Liaise with F&B department to promote F&B outlets.
● Create, coordinate and maintain give-aways and collateral.
● Ensure picture storage and distribution systems are maintained (Picture Park &
VFMLeonardo).
● Provide content and images for websites according to Corporate Identity.
● Ensure content and photography of 3 rd party websites is maintained.
● Ensure compliance with Corporate Identity guidelines.
● Act as brand custodian for hotel and Kempinski brand.
● Ensure all creatives are reviewed and approved by Corporate Marketing in a
timely manner before the advertising agency or printer proceeds.
● Attend to and deliver all requirements of Corporate Marketing within the given
deadlines.
● Coordinate between the hotel and Corporate Marketing and agencies whenever
necessary.
● Maintain updates of Corporate Marketing guidelines and inform colleagues.
● Communicate and coordinate with internal departments, especially sales, Public
Relations and web as well as creative agencies and suppliers.
● Please note that this document is intellectual property owned by KISA/Switzerland
● Bring ideas and participate in the preparations of the promotional theme events, other
promotional activities and invitation lists.
● Proactively promote Rooms, Food and Beverage including Banquet/Conferences, or
any other current or forthcoming activities which lead to potential sources of business.
● Contribute to my.kempinski to share best Marketing practices, the best
practices can be collateral, successful promotions, outlet launches etc, this
provides a channel for inter-hotel learning and also creates motivation.
● Conduct competition checks, benchmarking and follow up on market trends on a
regular basis.
● Keep up to date with Marketing trends and tools to enhance the continual learning
process and make recommendations to the Director of Sales & Marketing.
● Follow the sales and marketing results and propose corrective actions if needed.
● Take part in sales and marketing training programmes.
● Keep up to date with the latest developments in the hotel including all activities,
promotions, rates of the hotel.
● Provide administrate support for the Marketing office in the absence of a coordinator.
Additional responsibilities and tasks can be added at any time according to the needs of
the business and of the hotel.

Skills, Knowledge and ExpertiseEDUCATION: \tBachelor Degree in Hospitality or in Marketing 

EXPERIENCE:\t\t\tTo fill the position, one of the following is required:
3-4 years experience in the hotel marketing department
3-4 years experience in a media agency

LANGUAGE:\tAbility to work and communicate in a multinational environment:
Local language – excellent oral and written skills (as applicable)
English – excellent oral and written skills
Additional language - beneficial

COMPETENCIES:\t
Proficient understanding of the Marketing Principle fundamentals, concepts, tools and practices.
Copywriting skills
Experience in developing and running Marketing campaigns and their analysis
Proven project management skills

TECHNICAL
COMPETENCIES:\t
Excellent skills in Microsoft office
Creative programmes such as photo-shop, indesign etc is a plus

INDIVIDUAL 
CHARACTERISTICS:\tTo fill this position the candidate must identify with the Kempinski core values, in addition they should be especially:
People Oriented
Passionate for European luxury
Entrepreneurial
Straightforward
Team-oriented
Creative
Multi-tasking
Flexible
Analytical-minded
Decision maker
Capable to work independently
Problem solving
Leadership skill

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