We are looking for a TCCC experienced marketer who is driven by growth and possesses an end-to-end enterprise mindset to join the Global Sprite Brand Team. Sprite is the world's third largest beverage brand and the leader in the Sparkling Flavors industry. With huge scale and a powerful foundation in counterculture, Sprite will be the highest driver of TRANSFORMATIONAL GROWTH for Sparkling Flavors. Sprite has a clear playbook for growth including the launch of a new persistent platform, refreshed visual and sonic identities, global partnerships in food and music, 2 calendar moments (Summer, X Spicy), and levelled up global innovation platforms (Chill, +Tea, x Active Hydration). With huge upside of intenders and neutrals and a global opportunity to continue expanding the Lemon Lime category, Sprite needs marketers that are driven, passionate, agile, and highly collaborative with teams across the world, cross-functional partners (technical, commercial, insights), and agency partners across OpenX and Strategic Roster. We move fast, push for excellence, are obsessed with growth results... and have a lot of fun while doing it! The Sprite Global Brand Director will report to the Oana Vlad, Sprite Global Vice President. **Key responsibilities** + Lead the expansion of Sprite Zero Sugar globally + Lead Sprite X Hydration innovation platform and identify white space opportunities + Lead key global partnerships in Music and Food + Lead Sparkling Flavors portfolio system engagement + Support Sprite Vice President in the LRP and ABP process + Collaborate closely with Global C&CL and key OU commercial organizations to expand cold availability and affordability + Work together with the Sprite Global network to lift and scale best practices, drive one common vision/ playbook for growth, understand in-market results, build a shared culture of growth-centricity and marketing excellence **Key partners** + Sparkling Flavors global category team + 9 Sprite OU leads + 9 OU Sparkling Flavors Innovation leads + Cross-functional partners: creative strategy, EPICS, design, R&D, Finance, Insights, Commercial + Agency partners: creative, design, partnerships + Strategic partners: Spotify, Billboard, Tabasco, etc. **Skills required:** + 5+ years of experience inside TCCC. Brand marketing mandatory. Additional preferred experience: franchise leadership or frontline. + Passion for and deep understanding of brand building + Consumer-centric thinking and curiosity + Experience running complex cross-functional projects including all aspects of marketing plans, commercial levers, product development, insights, and consumer engagement plans (digital/social, live XPs, retail activation) **What We Can Do For You:** + **Career Development** : The Coca-Cola Company offers a wide range of resources and programs to support your career development, including global learning programs and leadership development programs. + **Innovation & Technology** : The ability to work with an award-winning team that is on the cutting edge of innovation. + **Learning Culture** : Access to resources such as LinkedIn Learning and management programs that give you the resources to continually develop your skills and knowledge. **Skills:** Franchise Marketing; organization; Innovation; Brand Marketing; Product Development; Marketing Strategies; Marketing Planning; Brand Building Pay Range:$189,000 - $217,000 Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered. Annual Incentive Reference Value Percentage:30 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.