Are you ready to shape the future of healthcare through digital innovation?

We’re seeking a Digital Marketing Specialist to join our Commercial Excellence team in Zagreb, Croatia.

In this role, you’ll lead targeted campaigns, engage healthcare professionals and patients, and drive visibility for cutting-edge treatments.

If you're creative, data-driven, and passionate about making an impact, we want to hear from you!

Ready to lead the digital transformation in healthcare? Apply now!

The position

This role will empower you to drive impactful digital marketing campaigns, enhancing engagement with healthcare professionals and patients while boosting product visibility. If you're passionate about leveraging digital tools to shape the future of healthcare, this is your chance to make a meaningful difference.

 

Key Responsibilities:

Campaign Development: Design and execute targeted digital marketing campaigns that align with product goals and drive demand.

Content Creation: Develop engaging, compliant content for various digital platforms to connect with healthcare professionals and patients.

Performance Analytics: Analyse digital marketing efforts and use insights to optimize future campaigns for maximum impact.

SEO & SEM Expertise: Implement SEO best practices and manage PPC campaigns to enhance organic visibility and reach key audiences.

Collaboration: Work closely with cross-functional teams, offering strategic insights to shape product positioning and promotional strategies.

 

Qualifications

Educational Background: Bachelor’s degree in marketing, Communications, Business, or a related field; advanced degree preferred.

Experience: Minimum of 3 years in digital marketing, with a proven track record of successful campaign execution.

Digital Marketing Expertise: Strong understanding of SEO, SEM, social media, email marketing, and digital content strategy.

Analytical Skills: Experience in performance analysis and data-driven decision-making to optimize campaigns.

Communication: Excellent written and verbal communication skills, with the ability to convey insights clearly to cross-functional teams.

Collaborative Mindset: Ability to work effectively in a cross-functional team environment, managing multiple stakeholders.

Adaptability: Comfortable with a fast-paced environment and a proactive approach to problem-solving.

Healthcare Industry Knowledge: Familiarity with digital marketing trends and regulatory guidelines within the healthcare sector is a plus.

 

About the department

The Commercial Excellence department is dedicated to driving sustainable growth through optimized commercial strategies and enhanced customer engagement.

Department collaborates closely with Sales, Marketing, and Medical Affairs to deliver data-driven insights and innovative solutions for the effective promotion of our diabetes and obesity treatments.

In the Commercial Excellence department, we foster a culture of excellence and continuous improvement, empowering our teams to implement best practices and enhance their professional skills to achieve outstanding business results.

Join us in shaping the future of healthcare and making a meaningful impact on patients' lives worldwide.

 

Working at Novo Nordisk

At Novo Nordisk, we don’t wait for change. We drive it. We’re a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them. From research and development, through to manufacturing, marketing and sales – we’re all working to move the needle on patient care.

 

Contact

If you believe you are qualified, and are willing to take the challenge, please send your motivation letter, CV and relevant documentation directly via our online application tool.

 

Deadline

Please submit your application via our online application tool by 12th May 2025.

Please note that we are reviewing applications on ongoing basis, therefore the position will be filled as soon as the successful candidate has been found. Internal candidates are kindly requested to inform their line manager before applying.

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. 

 

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.