Location(s):

Mexico

City/Cities:

Monterrey

Travel Required:

Relocation Provided:

Job Posting End Date:

May 25, 2025

Shift:

Job Description Summary:

For +135 years The Coca-Cola Company has grown to become the most recognizable brand in the world. In 2020 we launched the Alcohol Ready to Drink category in Latin America. Due to the category growth, we are expanding our product innovation and looking for pioneers that know how to expand their thinking and bring new ideas to life. 

This is an exciting opportunity to be The Senior Manager North to accelerate ARTD sustainable profitable growth in Mexico, providing strategic direction, identifying, and maximizing growth opportunities aligned with the OU ambition and priorities.

What You’ll Do for Us 

General Management Accountability of ARTD portfolio in North Region (4 Bottlers: CDF, ARCA, Colima y Nayar)Drives top line growth for ARTD Portfolio by leading the implementation of key commercial activities to win at the marketEnsures the execution, tracking and performance of the Business Plan and other strategic initiativesSupport the Modern Trade, On-trade and 3rd space expansion removing barriers andenabling growth working closely with the C&CL team.Lead strategic ARTD projects in the zone and across the OU: City Centric, Product Launch, S&OP evolution, RTM models, competitiveness or performance turnarounds.Enables the development of new capabilities, the resources required and the plan to unlock the value of our portfolio across channels (disruptive POS, cold is sold, cattman, etc)Lead and influence the agenda across areas and internal & external stakeholders to foster trust and a growth mindset to ensure sustainable category growth.  Partner with marketing team to implement category and brand prioritization capitalizing consumer and customer needs, identifying new market opportunities and improving business competitiveness.

Qualifications & Requirements 

+7 years of experience, working in general management, with P&L accountability with experience in Franchise Leadership, Key Accounts or commercial similar areas.Previous experience in Alcohol Industry is highly preferred.Fluent English is requiredSet the agenda and influence key stakeholders – Must possess excellent relationship building skills, as well as strategic leadership abilitiesDemonstrate passion for selling, negotiating, relationship building in an entrepreneurial environment.  
 

SKILLS:

Set the agenda, Enterpise mindset, Effective & Executive Communication, Franchise Leadership, Leadership & Positive Influence, Negotiation, Entrepreneurial Mindset and Strategic Direction, Multifunctional Leadership.

What We Can Do For You 

Iconic & Innovative Brands: Our portfolio represents over 20 different billion-dollar brands such as Coca-Cola, Sprite, Fanta, Powerade, and more. We believe the Alcohol category will become a billion-dollar category for the Company. This is your opportunity to be a leader building that category across Latin America!
Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation. 
Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights. 
Global Community of Belonging: We’re an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work.  
Purpose Driven: Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products.

LOCATION:

Monterrey, Nuevo León México

Skills:

Annual Business Planning, Business Plan Implementation, Capacity Planning, Channels Strategy, Contract Management, Customer Relationship Management (CRM), Distribution Operations Management, Financial Performance Management, Negotiation, Strategic Leadership, Teamwork

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.